The design of the logo for the methane refueling point in Foligno was the result of an interpretative synthesis between typography and peculiar elements of identity: the road and the journey.
What I did
"Flaminia" comes from the name of the street that houses the new methane gas refueling point with catering services, to meet the requests and needs of travelers.
The creation of the signs and the care of part of the communication on social channels were at the heart of the project.
A custom font
A custom font was created for the customer that took inspiration from the lines of the structure and the more common ones of the street.
The result is a combination of soft and elegant shapes at the same time, close to the context of food and cuisine and at the same time lines of great visibility and legibility.