Heads Collective took care of the brand identity of GR1PS, a technical clothing brand for Brazilian jiu-jitsu: one of the most engaging and rediscovered sports.
What I did
'Everyday warrior' is not just a strong tagline but also carries with it the cry and the philosophy of this sport. The finishes and seams are distinguished and highlighted in the photos.
Since 2017 Heads manages the social communication of the brand, on Facebook and Instagram, restoring great consistency and recognition.